Meet Our Talented Team
Alyson Segawa
Principal
About
Alyson leads the firms operations, marketing strategy, business development and B2C communications. With almost 15 years of experience in international marketing and business development, Alyson has a proven track record of delivering results that have exceeded her clients expectations and driven their sales growth. With over 14 years of experience, Alyson has successfully managed international market development projects across 30 markets spanning North America, Europe, Africa, Latin America, and Asia. Throughout her career, she has helped clients grow their global sales by over $400 million — an achievement she is particularly proud of.
Alyson has been recognized for her excellence in business leadership by several awards organizations. She enjoys sharing her insights and expertise as a speaker and a mentor. She is passionate about supporting Atlas’ clients achieve their goals and expand their global presence, while staying ahead of the market trends and demands.
Alyson holds a Master’s degree in International Business and Policy from Georgetown University and a dual Bachelor’s degree in International Studies and Spanish from Seattle University.

